The twenty-first century accounting professional desperately needs strong communication skills. The AICPA lists communication as one of the required personal competencies in its Core Competency Framework. College recruiters cite communication skills as one of the most desirable qualities of new hires. Communication encompasses a wide range of interactions from face-to-face and phone conversations, electronic messages, written documents, and formal presentations. This article addresses formal presentations. Accounting faculty members have long recognized that preparing students for the profession included emphasis on giving effective presentations. Students in most accounting programs present multiple times before graduation, both individually and in teams.

This article is from the Accounting Instructors’ Report, an electronic journal that provides teaching tips and insights to those who teach accounting and other business courses.

Christina M. Ritsema, University of Northern Colorado
Tracy S. Manly, University of Tulsa

Presentations with Maximum Impact: Helping Students Succeed