Public speaking is a way of life for almost all accounting faculty. We speak multiple times a week for student audiences in class. Further, we also present for groups of practicing professionals, to campus colleagues in administrative meetings, and for faculty peers at conferences related to our discipline. However, few of us have significant formal training in giving presentations (beyond high school speech class!). There appears to be an implicit assumption that accurate content is the main requirement for making an effective presentation. But as frequent audience members as well, we know that assumption is not true. We know there are speakers who are more compelling, interesting, and easy to follow. Is good speaking only a matter of raw talent, or is there some guidance available that could make us more effective in this venture?

This article is from the Accounting Instructors’ Report, an electronic journal that provides teaching tips and insights to those who teach accounting and other business courses.

Christina M. Ritsema, University of Northern Colorado
Tracy S. Manly, University of Tulsa

Read Presentations with Maximum Impact: Moving Faculty Forward.