Introduction to Business Case Studies

MindTap Provides Easy Integration and Measurable Student Success in Introduction to Business Course

Sarah Bumgarner, an Introduction to Business instructor at Sandhills Community College in North Carolina, was determined to improve the achievement level of student learning outcomes for online students. Bumgarner knows how increased engagement is directly tied to improved student outcomes. Getting students engaged and keeping the level of motivation high continued to be a struggle. She also wanted to find an online resource to provide exceptional technological support for both students and
instructor, allowing her to focus on content rather than technological support. This would give students more opportunities to see business concepts in action, which she believes would lead to greater understanding, and in the end, better results.
Read More…


MindTap for Intro to Business Improves Students’ Engagement and Outcomes

As lead instructor for the introductory business courses at Sandhills Community College, Sarah Bumgarner was determined to improve achievement level of student learning outcomes of online students. Bumgarner knows that increased engagement improves student outcomes as well as their overall engagement in the course.

But getting them engaged and keeping the level of motivation high has always been a struggle. She also wanted to find an online resource that provided exceptional technological support to both her students and the instructor allowing her to focus on content rather than technological support. This would give students more opportunities to see business concepts in action, which she believes would lead to greater understanding, and in the end, better results.

Read More…


Driving Student Engagement with 4LTR Press at St. Petersburg College

In Summer of 2010, Dr. John Kurnik of St. Petersburg College (St. Petersburg, FL) switched from a traditional textbook to BUSN, the introduction to business title from 4LTR Press. Four years later, Dr. Kurnik cites improvement in student retention numbers and a higher quality of assigned discussions as proof that changing to the 4LTR Press solution was “a smart move.” Read this featured case study, and consider how 4LTR Press may be able to help increase retention and improve classroom discussion in your own course.

Read More…