Introduction to Business Efficacy

MindTap Provides Easy Integration and Measurable Student Success in Introduction to Business Course

Sarah Bumgarner, an Introduction to Business instructor at Sandhills Community College in North Carolina, was determined to improve the achievement level of student learning outcomes for online students. Bumgarner knows how increased engagement is directly tied to improved student outcomes. Getting students engaged and keeping the level of motivation high continued to be a struggle. She also wanted to find an online resource to provide exceptional technological support for both students and
instructor, allowing her to focus on content rather than technological support. This would give students more opportunities to see business concepts in action, which she believes would lead to greater understanding, and in the end, better results.
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The Efficacy of MindTap in Business and Computer Courses

When asked about their teaching challenges, college instructors often share a common refrain—the desire to 1) engage their students in their coursework and 2) foster critical thinking.

With so many of today’s students fixated on digital devices, it’s logical that digital products can serve as a gateway to improving student engagement and analytical thinking, and consequently, learning. Examining the best practices of instructors who use digital solutions in their courses can spark ideas and reveal effective strategies for addressing seemingly intractable teaching and learning problems.

Cengage Learning’s MindTap® has generated positive outcomes in a variety of business and computer courses, and been lauded by instructors and students alike. This white paper summarizes quantitative studies as well as the individual experiences of a few instructors who have found MindTap to be both effective and appealing.

 

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