social media

How to Set Up and Run a Blog

A blog offers you the opportunity to share your voice with an online community—as broad as your circle of closest friends and colleagues, or as wide as anyone with Internet access. Best of all, it costs very little to nothing: many of the most popular blog-hosting sites are free, and you can post and publish your thoughts as frequently as you’d like. However, as with many things, it may be simple to start a blog, but it takes some knowledge and practice to do it well. Below, we’ve shared some insights from Mary Ellen Guffey and Dana Loewy’s Essentials Read More…


Social Media and Decision Making

As a wise and savvy person, you want to make informed decisions. But what’s the first place you turn when you need to make a choice or embark on a particular path? Certainly, you may ask friends, family, or colleagues to share their experiences and opinions; after all, they know you well, and they can offer advice that’s tailored to your specific needs and preferences. You may also consult the reviews you find in a trusted publication, or you may conduct your own research using a variety of other data sources. Social media also offers us a way Read More…


Don’t Hide! Using Social Media to Promote Education and Experience

Social media is a powerful tool. We’ve all heard stories of potential employers searching a candidate on the Internet only to find incriminating photos that ruined their chances of being hired. For that reason, many people opt to make their profiles private, which leaves anyone who searches wondering what is happening behind the wall. But what if you used the power of social media to your advantage? Instead of hiding behind privacy settings, you made everything fully public, putting your best foot forward and using the Web to promote your best attributes? Imagine that a recent college Read More…


Taking the Mystery out of LinkedIn For Educators

Guest Contributor: Ron Nash, Founder of The In Academy. As an educator, I’m certain by now you’ve heard of LinkedIn? In fact, if you’re reading this article, chances are, you’ve probably heard about how great it is and that you should be using it, but like many people, don’t fully get it. I’ve got news for you. LinkedIn is like rap; it’s here to stay! So if you are serious about your research, connecting with colleagues, finding groups relevant to your areas of interest and a number of other amazing resources, you’ll want to learn how to leverage Read More…


Know Your “Online Brand”

Whether we’re sharing our thoughts on Facebook or Twitter, posting the location of our latest meal to Foursquare, uploading crazy cat videos to YouTube, sharing photos via Instagram, creating pin boards devoted to our hobbies (and obsessions) on Pinterest, or experimenting with the latest and greatest app, it’s clear that many of us enjoy making use of the many social media tools available to us. We can connect with each other, have a laugh, and exchange information that ranges from deeply personal to outright silly. Though our original intent may be lighthearted, we do need to be aware that some (if not much) of Read More…


Using LinkedIn to Build Professional Connections

In the not-so-distant past, maintaining an up-to-date record of your professional connections’ contact information required a great deal of vigilance. If a distant colleague moved to another institution, you might not know it until you tried calling his or her office and were told they were no longer there. Now, social networks help you keep in touch with the contacts you’ve made, discover and share information relevant to your field, and maintain connections with ease. Though many people join Facebook to maintain these relationships, some find that it’s more casual than they’d prefer for their professional lives. If Read More…


Teaching Students to Use Technology to Learn

If you’re hoping to incorporate the use of social media into your classroom, you may want to consider the points Cengage Learning author Ken Baldauf makes in this brief video. Here, he talks about the importance of teaching students to use various technologies to learn, and he offers suggestions for how you can evaluate technology tools and apply them to use in your courses. [youtube https://www.youtube.com/watch?v=iyIQJt4-yXk?wmode=Opaque] For additional insights on online learning and teaching with technology from Ken Baldauf, watch his presentation “Teaching Tech Online” from the 2013 Course Technology Conference.  Do you use social media in your courses? What activities have you Read More…


Using Facebook in Your Course

Without a doubt, Facebook is one of the most popular social media sites among students. They can keep up with each other’s activities via status updates, view each other’s photos and videos, and share informative and entertaining articles. It’s a fun diversion (cat videos, anyone?), but it can also be used to spread important news about their community and the world around them. Given the site’s popularity, you may have wondered how it could be used to increase student engagement in your course. However, you may have a number of concerns about sharing personal or course-related information via the Read More…


Your Course in 140 Characters or Fewer

Many of today’s students are using Twitter on a regular basis. It’s convenient and easy to use on a smartphone or tablet, so they can access it any time. By using Twitter for your courses, you’ll have a great opportunity to connect with your students. You can use Twitter as a channel for communication to your students, as you would e-mail or any other communication source. The advantage is that it will send the information in real time, and because many of your students are already using Twitter, it will make things easy for them. You could send messages Read More…


Being Mindful of Your Social Media History

As we’ve discussed this week, social media can be leveraged to engage students and expand your own social network. However, many of us also use it for personal reasons, and the line between personal and professional can begin to fade. There is a certain level of privacy lost by displaying personal information online, and it’s important to be mindful of the history you’re leaving behind as you post. This can be particularly important for job seekers and for your students who are starting their quest for employment. In New Perspectives: Portfolio Projects for Soft Skills, author Beverly Read More…