Reading Time: < 1 minuteGlobal Accessibility Awareness Day is celebrated on the third Thursday of May to increase awareness of the need for access and inclusion by the more than one billion people worldwide with disabilities or impairments. At Cengage, our goal is to deliver quality learning experiences to all learners. To meet this goal, we’re working toward creating […]
Reading Time: 3 minutesAuthor: Corinne Hoisington, Professor of Information Systems Technology, Central Virginia Community College Group projects are ideal for adding a professional feel to your class, helping students connect with one another, and providing real-life working experience with distributed teams. But as educators we have all worked with student groups who were not organized in establishing tasks, […]
Reading Time: 8 minutesGet to know Liz Co, the new Cengage 2-semester Anatomy and Physiology author of Anatomy & Physiology coming in Spring 2022, and find out what drives her passion for teaching and learning. How is teaching A&P affected by what’s happening in the world today? When I am asked about what Anatomy & Physiology instructors have […]
Reading Time: 2 minutesEssie Childers is a professor of Student Success at Blinn College in Bryan, Texas In March 2020, the entire world came to a halt with COVID-19. Administrators soared to the challenge of preparing faculty to teach online by adjusting course material. In addition to crisis teaching, some faculty needed training in Zoom and other […]
Reading Time: 5 minutesBeth Ryan is Associate Professor of Instruction in the Business and Entrepreneurship department at Columbia College Chicago There have been so many disruptions in education due to this global pandemic, and the challenges of online teaching continue. As I wrap up this spring semester, I am reflecting on things I have learned, and I […]
Reading Time: < 1 minuteWith the ever-changing needs of classrooms adding on to an already intense workload, the risk of professor burnout is real. With new stressors, more responsibilities and higher expectations, the pandemic intensified the issue. Virtual courses have blurred the boundaries of traditional classroom walls. There’s a pressure to always be connected and available. Instructors are physically […]
Reading Time: < 1 minuteJohn Kennedy is a writer at Cengage who wants to help make teaching and learning easier for everyone. When he isn’t writing, he’s likely strumming a guitar, revving up a motorcycle or taking in a nice view. With a strong push from the COVID-19 pandemic and subsequent shift to online learning, eTextbook use among college students […]
Reading Time: 2 minutesBy: Tony Winslow, Marketing Manager at Cengage “The 4 Ps of marketing”—product, price, place and promotion strategy—have been the foundations of industry thinking and introductory Marketing courses for the past sixty years. Other Ps, such as people and processes, have tried to make their way into the mix, but the original 4 have remained as foundations. I propose a new foundational P – a P that transcends, impacts and sometimes uproots the original 4 Ps. It goes beyond customer-centricity, cause-related marketing, corporate social responsibility and echoing cultural sentiments to fit […]
